In the background of life's major milestones are big decisions involving borrowing and wealth management. The most recent Expectations & Experiences consumer trends survey from Fiserv reveals evolving preferences and attitudes regarding those important financial decisions.
While still in its earlier stages, use of mobile (phones and tablets) to complete portions of the loan process are up significantly.
Survey question to those who applied for a mortgage/HELOC within the last 5 years: Did you complete any of the following aspects of this loan process online or through a mobile device? Select all that apply. Not all responses shown. Survey question to those who have applied for a loan in the last 2 years: For any loan(s) you applied for in the last 2 years, did you apply for any of these online, through a mobile app, or website?
Many people are comfortable with completing digital loan applications and comfort with mobile has increased drastically.
Survey question to those who have a mortgage or HELOC: Imagine that you are applying for a mortgage or HELOC. How comfortable would you be to complete a loan application in each of the following ways? Laptop or desktop? Smartphone or tablet?
Use of mobile options for making mortgage payments has doubled since last year. Meanwhile, a preference for digital statements is now the norm.
Survey question to those who applied for a mortgage/HELOC loan within the last 5 years: Related to making payments on your loan, which of the following have you used? Select all that apply. / How would you most prefer to receive the bill for your loan payment?
Even at relatively high income and asset levels, many people aren't using advisors. Why? Money and lack of understanding top the list.
Survey question to all qualified respondents: Do you currently work with a professional financial advisor to help you manage your finances (e.g., retirement planning, buying insurance or making investments)? / Survey question to those who do not work with an advisor: Why don't you work with a professional financial advisor? Please select all that apply.
It seems people know formal financial plans are important. Even so, many people worry that investing is risky, difficult or too hard to start.
Survey questions to all qualified respondents: Please indicate your agreement/disagreement with each of the following statements. / When it comes to financial advice, do you feel you are getting all the help you need?
When it comes to financial advising, younger consumers are far more likely to go digital.
Survey question to respondents who invest their own money: With a virtual or “robo” advisor, you answer a pre-set list of questions on a website and automated computer algorithms provide you with recommendations on how to reach your financial goals. Are any of your current assets invested with the assistance of a virtual advisor?
Conducted by The Harris Poll on behalf of Fiserv, Expectations & Experiences is one of the longest running surveys of its kind and builds on years of longitudinal consumer survey data. The survey provides insight into people's financial attitudes and needs, enabling organizations to design and drive adoption of services that improve consumer financial health, loyalty and satisfaction.
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